In order to succeed, you need customers and to get customers you need a way to generate sales leads. However, in a weak economy, finding those customers is simply more difficult and potential buyers are just not responding to traditional marketing methods. The fact is that to succeed you need a more targeted and efficient method of lead generation to reduce the time your salespeople spend talking to unqualified buyers. Our lead generating programs focus on generating qualified leads at the executive level of corporations. where buying decisions are made. We'll take care of the prospecting and leave the closing to your professional sales force.

Lead generation is primarily about finding out who your prospective buyer is along with the following information:

• Do they have buying authority
• Do they have the budget to buy
• What is the timeline for their next purchase
• Why they buy from their existing suppliers
• What are their pain points
• What information can we send to help them with their decision
• When can we set up a meeting

The ALEA Group Inc. has helped hundreds of businesses surpass their sales goals by acquiring qualified sale leads tailored to their specific needs and wants. A qualified sales lead is worth your sales representative's time to follow up on. A lead generation program allows your salespeople to do what they do best, which is sell. Our job is to put your sales people in front of the right people so they can achieve the results you want. The results of a well thought out lead generation campaign will mean it literally pays for itself!